Covid 19 Impact on Hotel & Resort Industry

Post facto and Ex-ante Era 

At the outset, there are sudden brakes to the businesses of Industry sectors that builds up the fabric of product & services Industry on the impact of Covid19. However, let us study the factors over-riding the psychosocial fabric of our customers and employees. Incidentally scientific overcast would be more than the mere definitions of “Mix of Art & Science”. We have tried to identify some of the problems, though not exhaustively presented on this site, but constitutes a complete literature in our Business Revival Structure Plan (BRSP). The BRSP is meant for consumers, intending to hire the services of a well-developed plan of White Lotus Advisory Services Pvt Ltd. Few excerpts are given below for purpose of readers’ understanding.

The main stressors of Covid19 effect are mentioned below that is introspective for any consumer across the Globe, which could be a new narrative and a thought process:-

1. Risk of contagion, threat and safety
2. Information Anxiety (Over-information) and the Fear of Unknown
3. Containment, Quarantine and Confinement
4. Social Exclusion and stigma around any such episodes
5. Social Insecurity, Joblessness
6. Financial Losses and stocking of inventories

White Lotus Advisory Pvt Ltd., has successfully designed manuals across the various departments that comprise the concept of Hotels & Resorts “Integrated Wellness Hotel” (IWH). The systemic approach for such a re-branding, and its well-designed Key Operating Procedures are available with White Lotus Advisory Pvt Ltd.

As an Advisory Firm, with high indulgence in Hospitality, Healthcare, Malls and Real Estate; we have been able to achieve a clear agenda for revival of such establishments under the aegis of the knowledge bank with its highly specified Training Modules for such establishments.

Some of the moderators that are in-built in the Key Operating Procedures:-

1. MOST importantly motivational – Guests & Employees
2. Pre-preparation for a Modular engagement and hand-hold Business Partners and Customers…remember “You are also an Office to your Guests” philosophy
3. Health Management addressing Covid19 or any other potential threats
4. Infrastructure Offerings, Ambience and Experience
5. Skilled / Trained personnel, preferably existing personnel with detailed training
6. Close engagement with Institutional Agencies
7. Creating Omni-Channel distribution systems
8. Optimization of communication on a transparent mode through animated videos well in advance
9. Strictly prohibit spreading of unverified statements amongst all and train personnel effectively. Remove self-stigma first and then integrate to the society
10. Effective use of Social Media Channels and Customers’ speak columns to be actively used; which may identify Return-To-Work model through psychosocial communication strategies
11. STRONG Audit & Compliance Processes through Strategic Partners
12. Facing the challenges: Today and Tomorrow

It is but natural that Guests will gravitate towards the Hotels, irrespective of the price of the Hotel; who have better hygiene protocols, closer to healthcare ambience, well-sanitised and most importantly ‘Culinary offering’ that is scientifically driven to suit the palate as well as health. Mix of large vegetarian cuisine that tends to have lesser saturated / unsaturated fats would be choice that would evolve around a nutritious breakfast. But the question is “Are the Hotels / Resorts equipped with such Food Science of Breakfast, Lunch or Dinner, which could be educative?? A question worth pondering. White Lotus Advisory has used its talent to design such cuisines also, which triggers the best of immunity development for all, without almost compromising on the palate. Indian cuisine procured from organic farms will go unchallenged amongst all varieties. The turnarounds are available in wholesome, as shown in the structure below or through a customised Business Plan:-

MACRO PLANNING:-

MICRO PLANNING:-

The phase has become extremely challenging, which the existing human race may not have witnessed in their life time. However, we believe that when winds are extremely turbulent, it is a great idea to build a half-wall and a windmill alongside…With this ideology, White Lotus Advisory Services invites Hotel & Resort Investors to send in their clarifications to us per return mail at director@whitelotusadvisory.com and fill up the form by clicking in the link given below. We shall be glad to sail all stakeholders through our acquired learnings and findings.

Keep Calm and Steady!!

Shantanu Lahiri

Managing Director

White Lotus Advisory Services Pvt Ltd